No, I’m not in the mood to welcome Telkom on to twitter, for I have been holding for the past 18 minutes, 24 seconds (and counting) to be diverted to the correct ‘service consultant’. Mind you, I had to wait 15 minutes and 35 seconds for someone to initially answer my ‘important call’. Only after my third explanation to Kyle (the service consultant) did he grasp why I wanted to switch ISP’s.
One could say it took 7 years for Telkom to realise the importance of social media (twitter was founded in 2006) add another 2 years (Facebook was founded in 2004) to the initial 7, and others would say it took them nearly a decade to harness the power of the online community.
Now, is there a need for us to exercise our thumbs and secure our connections to give Telkom a hearty social welcome? I think so.
Telkom might be the lastto arrive at the party (in fact, they read the invite wrong, the party was last week) as @TelkomZA, but within minutes of the account being active and confirmed, many a tweeters were about chirping good praises from the good service received from the account. In my demise I left it to our official social media manager to welcome the telecommunications giant on twitter. For one who was on the phone waiting on a call to be answered by Telkom, I had no krag to be pretentious and tweet happy words.
Better late than never. Or just African timing?
Anger aside, I am happy Telkom finally decided to join friends; Vodacom, MTN, Cell C and 8.ta who all have been active on social networks for years. Finally my tweets about/for Telkom can finally be answered to. Telkom’s official statement released earlier today said that it made the social move to allow customers to engage with the company on channels they may find preferable to call centres or e-mail. Ironically, the twitter and Facebook accounts have been prompting users to forward queries to an email address. Eh…
Browsing through @TelkomZA mentions, one cannot help but notice the floods of Goodluck messages to the social account manager and as Hans Haupt (@HansHaupt) tweeted; “He/she is going to need it”
By the way, I still have to switch my current ISP.